The brand :
Calvin Klein, Inc. is one of the leading fashion design and marketing studios in the world. It designs and markets women’s and men’s designer collection apparel and a range of other products that are manufactured and marketed through an extensive network of licensing agreements and other arrangements worldwide.
If you wish to learn more about the brand, go to www.calvinklein.co.uk
The brief :
We have been working for several years with Fremaux – Delorme which owns, among others, Calvin Klein’s home linen licence. After several succesful collaborations, such as the Hugo Boss and Olivier Desforges luxury paper bags, the brand moved closer to Groupe Francal for the realization of another luxury paper bag, this time with the Calvin Klein logo.
The paper bag :
The bags are available in 2 sizes.
The paper quality used to manufacture them is a 170gsm beige kraft paper, that guarantee resistance and quality. Faithful to the graphic charter from our client, the logo of the brand on the two main sides of the bag is applied by flexographic impression. The handles which are made in grosgrain.